Thursday 10 September 2009

Spot On PR’s MENA Twitter Demographics & User Habits Survey (Re-post)


2009 has been a big year for Twitter with the micro-blogging platform’s rate of growth rocketing up to more than 20% per month and now showing annual growth of 1,460 percent (June 2008 to June 2009) according to Comscore. Although it’s still early days for Twitter in the Middle East and North Africa, Twitter is now growing fast and the numbers of Twitter users in the Middle East and North Africa is now increasing at a rate of 17% per month. The MENA Twitter community overall has increased ten times over the first seven months of 2009.

Spot On Public Relations has been active on Twitter since August 2008, has been tracking Twitter usage in the MENA region and, in the absence of any data on the region’s Twitter growth or demographics, has been conducting its own research. This report is the result of the region’s first extensive Twitter usage survey which focuses on the demographics, Twitter habits and experiences of a sample of 216 registered Twitter users across the Middle East and North Africa.

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