When a trio of entrepreneurs decided to launch an internet company targeting francophone north Africa, they considered basing it in Casablanca, Rabat and Algiers, as well as France and Switzerland.
But with about $500,000 in seed money, they ultimately opted for Tunisia's capital on the Mediterranean, which only a year ago was the scene of a tumultuous revolution that set off a wave of unrest across the Middle East and north Africa. They were lured by reasonable infrastructure, well-trained labour and a competitive wage environment.
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