Friday 17 August 2012

BBC News - How does Ramadan affect businesses?

What will the fasting month of Ramadan mean to businesses - lower productivity and performance - or a surge in cafe culture and retail spending?

Ramadan, the ninth month of the Islamic lunar calendar, started on 20 July and for Muslims it is the most holy month.

During Ramadan Muslims cannot eat, drink, smoke or even chew gum during daylight hours.

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