Monday 3 December 2018

Dubai’s developers find their comfort levels in ready projects

Dubai’s developers find their comfort levels in ready projects:

Developers in Dubai have every reason to be cautious with their offplan forays. In the year to end November, offplan sales are down 27 per cent and with limited opportunities in December to narrow the gap with last year.

But these developers are learning to adjust to such sentiments — some of the big names are taking feelers from potential buyers and, where possible, locking in their interest. This way they do not have to make a great deal of marketing noise or spend heavily on promotions. Instead they are dipping into their buyer databases and uploading eye-catching sales brochures of their latest project.

As soon as they get sufficient sales numbers going on these projects via private sales, they can then make the switch to an official launch and all of the accompanying razzmatazz. But for now, it’s working the phone lines and sending those mails using every possibility in their databases.

No comments:

Post a Comment