Thursday 22 April 2010

MGM Mirage seeks to rebrand as MGM Resorts Int'l



MGM Mirage is asking shareholders to approve changing its name to MGM Resorts International, as the company looks to emphasize the scope of its brand.

The company, known mostly for its Las Vegas casinos, said Wednesday that the new name better represents its global presence. MGM and its joint venture partner in Macau expect to launch an IPO on the Hong Kong market later this year, and the company is developing Bellagio, MGM Grand and Skylofts hotels in Dubai that are expected to open in 2013.

"We believe this change will positively impact how customers, investors and the public perceive our collective strengths and abilities," Chairman and CEO Jim Murren said in a statement.

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