Sunday 6 July 2014

Dubai reworks strategy of pre-empting future demand | GulfNews.com

Dubai reworks strategy of pre-empting future demand | GulfNews.com:



"By lifting the veil on the Mall of the World development, Dubai is showing it will stick with the strategy of creating mega-projects to fuel tomorrow’s economic growth.



It is a game plan that has served the emirate well over the decades, through creations such as the Jebel Ali Free Zone, the series of expansions at Dubai International Airport and the subsequent announcement of Dubai World Central, the billion-dollar fleet additions from Emirates, and the Palm and Burj launches, to name a few. In short, the “build (or place orders in Emirates’ case) and they’ll come” dictum had served the emirate’s economic interests.



But through the tiring years of the financial crisis, which had been set off by the excessive tapping of debt, it was thought that Dubai would require a change in its time-tested growth tactic. Instead, it was felt that scaled down versions would suit it just as well."



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