The Investment Dar Company of Kuwait, which owns a 64 percent stake in Aston Martin, the British-based luxury sports car maker, has retained advisers to help it sell its share, according to a Bloomberg report on Friday. The news that James Bond’s favorite car maker was being shopped, in a bit of irony that even 007 might appreciate, came on the day the latest Bond movie, “Skyfall,” opened in the United States.
In the movie, Daniel Craig, who portrays the fictional secret agent, is at the wheel once again of a classic 1963 Aston Martin DB5.
Bloomberg quoted five sources it said it could not identify publicly as the basis for the report. It’s been no secret, however, that Aston Martin’s future looks cloudy. Current-year sales are flat, despite the lift from reminders like the newest Bond thriller of its classic image. Resources for development of future models appear uncertain at best because of Investment Dar’s financial woes in recent years.
No comments:
Post a Comment