LITTLE more than a stone’s throw from Europe’s capitals lies a place where visitors can ski in the morning and enjoy dinner by the sea in the evening; trek among ancient ruins one day and sample world-class local wines the next. Yet tourists are coming to Lebanon in ever fewer numbers. In a bid to lure them back, the government this week launched a 50-day campaign to boost the country’s image as the perfect holiday destination. Discounts of up to 50% are available on airfares on the national carrier and in hotels across the country.
Lebanon’s tourists: Can they be lured back? | The Economist
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