Diwali: more online shopping, less noise | beyondbrics

Diwali: more online shopping, less noise | beyondbrics:

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Tech worship

For the last week, the streets of Mumbai have been lit up – by brightly coloured posters loudly announcing Diwali sales and by spectacular fireworks that left the dogs howling. It seemed like typical festival fever.

But if celebrations this Diwali are anything to go by, India is developing fast: two reports from the Associated Chambers of Commerce and Industry of India (Assocham) show that online shopping grew, and sales of firecrackers fell this Diwali.

A survey of over 1,o00 students and 200 traders over a 25-day period found that sales of fireworks fell by as much as 25 per cent this Diwali, after a drive from urban schools to educate young people about the harmful effects on human and environmental health."

'via Blog this'