Friday, 20 July 2018

World’s Richest Country Looks for Soccer Love - Bloomberg

World’s Richest Country Looks for Soccer Love - Bloomberg:

If the World Cup just helped burnish Russia’s international standing, now it’s the turn of Qatar to try and benefit from the enduring relationship between sport and politics.

Soccer fans returned home this week after a month of sporting drama that culminated in the highest-scoring World Cup final since 1966. Off the field, few fans will take home memories of the oppression associated with President Vladimir Putin’s leadership. Instead, there was peaceful hospitality and slick organization. U.S. President Donald Trump congratulated Putin on a “really great” tournament when the two met in Helsinki on Monday.

Next up is Qatar in 2022, and the richest country on the planet could do with exercising some similar soft power.

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